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The month of February is right at our doorstep, and many of us are getting Valentine’s Day fever. The expectation, the presents, the trips to romantic cities, the long, romantic dinners – all of these are go-to ingredients for this Festival of Love.

However, aside from the traditional heart-shaped theme, a new secret ingredient is gaining popularity around Valentine’s Day. Did you know that more and more women look to improve the appearance of their lips around this holiday? In a survey conducted by the Good Surgeon Guide, 78% of women would love to undergo a BOTOX or a dermal filler procedure and pucker up around Valentine’s Day. After all, why shouldn’t they? With a pair of plump, luscious, soft lips, you are sure to surprise your loved one and rediscover the wonderful feeling of kissing on this most special day.

This year, the Vinyard Institute of Plastic Surgery is ready to come to the rescue and help women perfect their pouts before Valentine’s Day using two revolutionary products in the field of lip rejuvenation: JUVÉDERM® Volbella XC & JUVÉDERM® Ultra XC. Throughout this article, we’re going to take a closer look at the lip rejuvenation field, discuss the wonderful benefits of hyaluronic acid, and learn how JUVÉDERM® Volbella XC and JUVÉDERM® Ultra XC will make your lips irresistible for your loved one!

What Happens to Our Lips as We Age?

As you’re looking through Instagram or other social media platforms, you wonder: “How can celebrities maintain their naturally-plump lips?” Actually,  many of them resort to regular lip injections and treatments to keep that much-desired plumpness. That is because, as we age, the plumpness in our lips starts to disappear.

The Role of Hyaluronic Acid

The fullness in our lips is directly linked to hyaluronic acid (HA), a naturally occurring substance that retains moisture in the lip area, giving the plump effect. While we start with a large amount of it when we are young, however, the hyaluronic acid dwindles as the natural aging process happens. Because of the loss of hyaluronic acid, the lips gradually lose their natural plumpness and become more dry.

Furthermore, another substance that becomes less present in our lips as we age is collagen, responsible for firm, resilient skin. Without collagen to support dermal tissue, our lips and the surrounding skin begins to sag, making the tissue thinner.

Lips look more soft, plump, and luscious.

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Puckering Up for Valentine’s Day with JUVÉDERM®!

Since the loss of hyaluronic acid is the one that causes thinner, less-plump lips, it is more than natural to try to replace it. That is exactly what JUVÉDERM® is looking to achieve. This hyaluronic-acid based treatment replenishes and restores natural HA levels, making your lips look more soft, plump, and luscious. JUVÉDERM® also contains a small amount of lidocaine for a pleasant, more comfortable experience. Furthermore, the injections induce the production of new collagen, essential for fullness and support.

In 2019 alone, US-based plastic surgeons have performed more than 2 million hyaluronic acid injections, amounting to more than 10% of all cosmetic minimally invasive procedures. Out of these, the versatile JUVÉDERM® products are gaining more and more ground in the facial rejuvenation field, helping with numerous natural aging signs, such as vertical lip lines or perioral wrinkles.

Without further ado, let us discuss JUVÉDERM® Volbella XC and JUVÉDERM® Ultra XC separately and better understand their benefits! 



Are you looking for a more subtle plump? JUVÉDERM® Volbella XC is the right answer for you since the amount of HA contained in this product is tailored for subtle lip plumping, giving your lips a gorgeous smooth effect. Furthermore, JUVÉDERM® Volbella XC can also be employed to better define and smooth the appearance of vertical lip lines (commonly known as smoker’s lines).

While most dermal fillers wear off after a few months and require regular touch-up treatments, the JUVÉDERM® Volbella XC can last for approx. one year, leaving you with beautiful lips not just for Valentine’s Day but for the upcoming year as well!   


If more volume is what’s on your mind for the upcoming Valentine’s Day, JUVÉDERM® Ultra XC is here to the rescue. With its higher concentration of HA, JUVÉDERM® Ultra XC is perfect for patients who want to improve the appearance of their thinner lips and have a fuller look. With this treatment, your lips will enjoy higher water retention and more volume.

Have you wondered what the “XC” in the name means? It indicates the inclusion of 0.3% lidocaine, a mild anesthetic, which successfully substitutes topical pain relievers before the procedure. With lidocaine, you can rest assured of the fact that your JUVÉDERM® Ultra XC will be a pleasant one.

Akin to JUVÉDERM® Volbella XC, this treatment delivers longer-lasting results, leaving you with gorgeous Valentine’s Day lips for the upcoming year.

Improve lips to a fuller look

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The Vinyard Institute of Plastic Surgery is ready to welcome you for your own lip rejuvenation treatment! At our office in Port St. Lucie, FL, our medical team, led by Dr. William J. Vinyard, MD, FACS, can perform JUVÉDERM® procedures in less than an hour, making them perfect for a lunch break. As you leave the VIPS office, you will notice mild swelling, which will quickly disappear the next couple of days, revealing your gorgeous, irresistible Valentine’s Day lips!

Lip rejuvenation is just one-step away, and the VIPS team is ready to help you deliver the perfect pout for your special day. Do you wish to learn more about JUVÉDERM® and lip rejuvenation? Contact us and book your complimentary consultation with Dr. Vinyard today.

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As you consider your skin rejuvenation goals, Dr. Vinyard and his team of experts wield many options for improving the aesthetic of your skin. A Morpheus8 treatment can be an incredible addition to your treatment plan, and Dr. Vinyard and his team of experts are ready to support you in achieving your aesthetic goals. Contact us to schedule a personal consultation, or call  (772) 362-3357 to find out the next steps in your skin rejuvenation journey! Our office at 291 NW Peacock Blvd, Suite 103, Port St. Lucie, FL 34986, proudly serves the South Florida area! We also invite you to check out our blog pageFacebook, and Instagram to learn more about the treatment options available at our office!

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